How Do I Get More Work & Scale My Design Business? w/Aaron Pierson (Pt.2)



Chris Do sits down with Aaron Pierson in the part 2 finale of this two-part series. If you haven’t watched part 1 yet, do so now. Then come back for the episode to get some tips on getting work and growing your design business.

Watch PT 1: https://youtu.be/5WAiK3il6Kg

“How do I scale my design practice and get more work consistently?” This is a question that many agencies and freelancers are currently asking themselves in the creative field. A better question might be, “How do I scale my business without sacrificing myself?” The price of doing business is always a consideration, and Chris Do is here to make this point perfectly clear.

Vitals Agency
https://vitals.agency/

Podcast and personal site:
http://aaronpierson.com/
@ap_creative on Twitter

Annotations

00:51 Q: How to Get More Consistent Work?
01:45 Create Certainty: Get 3-6 months of runway to keep your team going through unpredictable times.
03:28 Define your goal.
04:44 Know your minimum level of engagement.
03:00 Q: How do I Scale?
05:20 Law Of Contrast: Bracket your price.
08:20 Facilitate: Listen-Synthesize-Repackage.
11:23 Selling Discovery: Helping people make progress through clarity.
12:03 Q: How to ask for referrals?
13:55 Showcase Drop-dead gorgeous websites as calling cards.
16:31 Networking: Planting seeds/casting lines in the water.

Key Takeaways

Ask clients how you can help them get to the next big milestone.
Know your burn rate. Get 3-6 Months of runway to cover all expenses.
If you are already working at full capacity, increase your rates.
Know your minimum level of engagement.
Your network is your net worth. – Jim Rohn
Create value if you want to be valuable.
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Listen to our podcast on iTunes: The Futur
https://itunes.apple.com/us/podcast/the-futur/id1152604340?mt=2
Android Stitcher:
http://www.stitcher.com/podcast/aaron/the-futur
Google Play:
https://play.google.com/music/listen?u=0#/ps/Itg3hr5bs4a54w73o2toxcr4vhe

HOW TO SUPPORT THE FUTUR:
Purchase a Kit: http://theskool.co/collections/all or
subscribe to the secret and private Master mind group on FB with bi-weekly webinars & exclusive videos not released anywhere else.

Use our Amazon Affiliate Link:
http://astore.amazon.com/chrisdo-20

Buy useful design tools from Creative Market:
https://creativemarket.com/?u=ChrisDo

Get your business cards printed at Moo:
http://www.moo.com/share/qn6x98

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Connect with us online:
http://thefutur.com
https://www.facebook.com/theFuturisHere/

Need brand strategy help?
Visit Blind LA’s WEBSITE: http://blind.com

Connect with Chris Do:
https://twitter.com/theChrisDo Twitter
https://www.facebook.com/BizOfDesign
https://www.instagram.com/thechrisdo

Jose Caballer: https://twitter.com/joseCaballer
Aaron Szekely: https://twitter.com/AaronSzekely

The PROCESS
Credits:
Executive Producer– Chris Do
Host– Chris Do
Director– Aaron Szekely
Cinematography– Aaron Szekely
Editor– Aaron Szekely, Mark Contreras
Show Open– Roy Kang
Futur Theme Music – Adam Sanborne http://www.adamsanborne.com
Annotations– Isaiah Nwukor
SEO— Jacob Campbell http://www.aetoricdesign.com

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