Chris Do is in Taipei and is able to catch up with his friend, Imin Pao, Founder/CEO of Brand Partners and Co-Founder of PPaper Magazine.
In this fourth video, Pao expands on why he thinks advertising is no longer relevant, especially if the product and consumer experience at the retail/web level are terrible. Poor quality is generally why advertising doesn’t work.
Rhode Island School of Design BFA
Art Center College of Design MFA
Music by @Kevin MacLeod.
http://incompetech.com
Shot on location at #WHotel in Taipei, Taiwan. Panasonic Lumix Gh4, Rode Shotgun Mic.
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