How To Deliver Brand Style Guides



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What’s the best way to send style guides to your clients? How do you get your clients to ACTUALLY use style guides?

The most common method right now, and the method that I’ve used for years is to simply design the style guide in a program like InDesign or Illustrator. —- Maybe even use the template from the Style Guide kit to get things rolling. Then export a PDF and then you’d send this PDF along with all of the logo files over to the client using something like Dropbox or Google Drive.

What if I told you there’s a better way to do things? A way to deliver a style guide that’s super easy for you as a designer to create, but also really easy as a client to use?

I think that this is where creating a web-based brand style guide really shines.

Instead of creating a style guide in PDF form, why not turn it into a website? The advantages are huge. Your clients can access it from anywhere, you can keep it updated very easily, and there’s a lot more functionality that you can add to a site vs a static pdf.

I’ve explored a bunch of different platforms to build these style guides online, and Corebook has been HANDS DOWN the most efficient and user-friendly way. I’d love for you guys to give them a shot. I’m such a believer, in fact, that we’ve partnered with Corebook to bring you a special deal. If you sign up for a COREBOOK account, not only will you get a great discount on your subscription, you’ll get the entire Style Guide Kit created by yours truly absolutely free.

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