Last Week in Design: Nike Colin Kaepernick, Uber Rebrand, Emmys Main Title Winner



Genius marketing/pr move by #Nike to feature Colin Kaepernick for Just Do It 30 yr. anniversary? Looks like it. What about Uber’s rebrand in just 3 years? Signs of trouble? Bonus, do awards still matter in 2018? Who is this for? How does impact the lives of winners?

In this first installment of Last Week in Design, Chris, Ricky and Mark discuss Nike’s move to feature #BlackLivesMatter Kaepernick Ad, backlash, stock drop and eventual rebound, #Uber Rebrand by Wolff Olins, and The #Emmy’s 2018 Main Title Design winner. Are awards shows relevant anymore?

Believe in something. Even if it means sacrificing everything. Nike stands with Colin #Kaepernick. 30th anniversary of Just Do It campaign.

1:11 Colin Kaepernick & Nike
12:56 Uber Rebrand
24:17 Emmy Awards
26:15 Chris’ Emmy Story
31:50 Do Awards Still Matter?
38:21 Madrid Emmy Story

Join the Pro Group:
http://bit.ly/2Lk5zJs

Learn More About our Upcoming Business Bootcamp:
http://bit.ly/2LcC0cP

Want a deeper dive? Typography, Lettering, Sales & Marketing, Social Media and The Business of Design courses available here:
https://goo.gl/bRt5qd


Love the content? Become a sustaining member for $5/mo today.
https://goo.gl/uKcJ3N

Our BOOKLIST:
https://goo.gl/onrdxr

Kits & Proposals:
https://goo.gl/mSjuWQ

Visit our website:
https://www.thefutur.com

FREE resources:
https://goo.gl/Qh6gHr

Mandarin (Chinese) Subtitles on UiiUii
https://uiiiuiii.com/?s=the+futur


OUR AFFILIATE LINKS
Skillshare: https://goo.gl/YCo2uT
Amazon: http://a.co/7abg3DD
Creative Market: https://goo.gl/g4jlTE
Artlist: https://goo.gl/aN8idZ


Futur Podcast on iTunes: 🎙
https://itunes.apple.com/us/podcast/t…


Host– Chris Do
Cinematography– Aaron Szekely, Mark Contreras, Erica Pead
Editor– Erica Pead
Futur Theme Music – Adam Sanborne http://www.adamsanborne.com
Annotations– Melissa Katherine
Typefaces: Futura, Din, Helvetica Neue
Futur theme song— Adam Sanborne

source

Save This Post
Please login to bookmarkClose