Office Hours with Andrew Hochradel & Nick Longo



Join designers Nick Longo and Andrew Hochradel for a special portfolio review Adobe Live segment, Office Hours! This week’s theme is The Money Talk. Nick and Andrew will discuss their client rates, what they factor into their rates for different clients and how you can define your rate as your design career takes flight. Join us!

Join the Adobe Student Slack channel: https://bit.ly/2XLrUFw

Nick Longo is the creative executive behind Longo Designs, a branding agency specializing in product launches, corporate identity, and more: https://www.behance.net/longo

Andrew Hochradel is a freelance brand identity designer based in Southern California: https://www.behance.net/hochdotco
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Join us LIVE on Behance: https://www.behance.net/live/adobelive

Chapters
00:00 start
5:10 Freelance Pt 2: The Money Episode
5:30 Nick’s Plan: Determine the Scope of Services
7:20 Nick’s Plan: Crunch Some Numbers
13:30 Nick’s Plan: My Hourly’s
19:05 Nick’s Plan: How to Get Your Numbers?
21:45 Nick’s Plan: The Scale
28:20 Andrew’s Plan: Check the Vibe
36:15 Andrew’s Plan: Overview
39:10 Put a Ring on It / Honeymoon
41:20 Go-to Thank you gifts for clients
44:10 Andrew’s Plan: My Hourly’s
46:00 Andrew’s Plan: Projects
49:50 Find the Work that Works for You

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