How Your Beliefs and Behavior Define Your Personal Brand. Everything you do, say, impacts people’s perception of your brand. Do the brands you admire say something about you?
CSUN design student, Samuel Garay asks, “What brands do you admire? What motivates you?” which then launches into a whole conversation about personal brand, branding, and beliefs. We go deep and have some laughs along the way.
Annotations
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00:16 Q: What brands influence you?
01:00 Brand— A person’s gut feeling about a product, service or organization. Marty Neumeier.
02:50 Examining the Apple Brand: Think different. Innovation.
06:05 We trust people who believe what we believe – Simon Sinek
08:00 Branding: Talk about what you stand for
09:08 Q: How do you demonstrate “Character” and how does it play into the context of design?
10:18 Strive for harmony in what you think, say and do
12:20 Brand Attributes: what you do shows what you think
17:53 Team dynamics: defining your common purpose
Media Drop
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Simon Sinek “Start With Why” Ted Talk
Think different apple campaign
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Credits:
Executive Producer– Chris Do
Host– Chris Do
Director– Aaron Szekely
Cinematography– Aaron Szekely
Editor– Aaron Szekely, Mark Contreras, Jon Pham, Stewart Schuster
Show Open– Roy Kang
Futur Theme Music – Adam Sanborne www.adamsanborne.com
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Annotations– Isaiah Nwukor
SEO— Jacob Campbell
Typefaces: Futura, Din
Futur theme song— Adam Sanborne
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