How To Use Type — Typography Posters Review & Critique Part 1



How do you improve type layouts? What should you look for? How close is “too close” and how far is “too far”, along with everything in-between? This is Part 1 of Chris’ in-depth critique of The Futur’s Typography Posters with Emily Xie.

Sit down and enjoy this classic episode from The Futur.


00:38 Q: What program did you use to design these posters?
00:46 Q: Why did you choose illustrator for these designs?
00:59 Emily Xie Introduction
01:23 Poster Critique #1 “Run your business like a boss”
02:20 Q: Why did you decide to invert the diagonal?
03:58 Poster Critique #2 “Getting started in graphic design”
04:55 Create more grid cohesion and anchor/lineup elements
06:30 A little bit of structure allows the expressive nature of the typography to work
06:44 Poster Critique #3 “What is UX design?”
06:50 Q: What was the keyboard shortcut that you used to fill the background?
10:00 Poster Critique #4 “Typography design and art direction”
12:30 Poster Critique #5 “Welcome To The Futur”
15:50 Poster Critique #6 “FB Live Critique”
17:48 Poster Critique #7 “Stylescapes”
19:31 Q: How long did you work on these typography posters?
20:13 Poster Critique #8 “Identity Design & Branding”
21:45 Poster Critique #9 “Getting out of your comfort zone”
22:25 It’s important that you break the title by syllables.

See the posters here:
https://www.behance.net/gallery/53737815/Futur-Typographic-Posters

#Typography #GraphicDesign #Type
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Host– Chris Do
Content Director– Matthew Encina
Cinematographers– Mark Contreras, Stewart Schuster, Aaron Szekely, Ricky Lucas, Jona Garcia
Editors– Mark Contreras, Stewart Schuster, Aaron Szekely, Ricky Lucas, Jona Garcia
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Typefaces: Futura, DIN, Helvetica Neue, Calibre
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