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Krezi Brand Design Process: https://youtu.be/mFx_dMAO0n8
Designing a brand identity isn’t just about making a logo look good. It’s about building a system that actually works.
In this video, I’m walking you through my full brand identity process using Affinity. From the first client calls and messy whiteboard sessions, through moodboarding, ideation, mockups and presentations, all the way to final brand guidelines.
Over the past 9 months I’ve been using Affinity for everything, and it’s completely changed how I work. I’m not jumping between apps anymore. I can stay focused and build an entire brand from start to finish in one place.
If you’re a designer, or you’re trying to become one, this will give you a real look at how brand identities actually come together in the real world.
If there’s anything you would like me to cover in a video, then let me know by commenting down below!
🔗 Links
Will Paterson: https://linktr.ee/willpaterson
Take a look at our store for awesome design resources! https://assets4d.com
Join the Reddit crew: https://www.reddit.com/r/WillPatersonDesign/
Become a member: https://www.youtube.com/channel/UCIp9sEZiv36cDG7cEnrVU7Q/join
If you would like me to design your logo and company branding, please check out my website for more information! https://www.willpaterson.design
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