Are you designing logos but struggling to make them look perfectly balanced?
👉 Logo Design FULL Course: https://youtu.be/l9_BM1opTj8
In this video, we’ll show you essential tips for logo design layout that will help take your work to the next level. First, we’ll explain why aligning the logo symbol perfectly with the logotype isn’t always enough to achieve visual harmony. Learn how to trust your design instincts and adjust your elements until they appear visually balanced, rather than relying purely on mathematical alignment.
Next, we discuss the best practices for sizing your logo symbol relative to your logotype. It’s crucial to maintain the right proportions so your logo looks cohesive. A general guideline is to size your symbol at around 40% of your main logotype, though this may vary depending on the shape and style of the symbol.
Additionally, we’ll cover the proper scaling of logo straplines (or taglines). A common mistake designers make is not scaling the strapline appropriately, which can throw off the overall balance of the logo. We recommend sizing the strapline at around 50% of the main logotype to maintain that clean, professional look.
Finally, we demonstrate how to use the scale tool (holding the alt/option key) to test your logo’s functionality at smaller sizes, like 25%. This step is crucial for ensuring your design remains clear and recognizable even when scaled down for small applications like business cards, social media icons, or app buttons.
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