Join Graphic Designer Kel Lauren on Adobe Live as she designs the brand identity for a new ice cream shop in Photoshop! This week Kelly will design the shop’s brand guide then use it to create logos, menus, merchandise and more.
Kel Lauren is a Graphic Designer, Creative Director, Photographer, and Florist based in Los Angeles, CA.
Host Ariadne Remoundakis is a Lettering artist and the Library Manager for the Adobe Fonts team in San Francisco, California.
Join us LIVE on Behance: https://www.behance.net/adobelive
Check out part 2: https://www.youtube.com/watch?v=yntstvB1a8Q
About Kel’s career: 4:20
Design brief: 8:20
Starting a project with a client: 19:30
Work begins: 23:02
How to present work to clients: 48:14
How to create a mockup: 1:43:36