Branding & Identity Design with Lauren Griffin – 1 of 3

Join Graphic Designer Lauren Griffin on Adobe Live as she designs the brand identity for a Tiki Bar using Illustrator and Photoshop CC. Stay tuned to learn how she defines and applies a brand identity system to business collateral.

Lauren is a Graphic Designer living and working in Los Angeles, CA who specializes in typography and illustration.

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Join us LIVE on Behance: https://www.behance.net/live/adobelive
Check out part 2: https://www.youtube.com/watch?v=CZLrJpXn2hE
Check out part 3: https://www.youtube.com/watch?v=UaSoPqIuMpY

Intro: 2:00
Traditional sketches: 8:00
Work begins – making guides: 10:30
Start Freelancing: 19:30
Freelance resources: 1:01:00
Adding noise, blur & smart sharpen: 1:17:30
Corner rounding tool: 1:28:00

Behance: https://www.behance.net/typogriff/
Website: http://typogriff.com/

Music by Chillhop & Andrew Applepie
http://chillhop.com/listen
https://andrewapplepie.com/

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