Brand Identity Design Process – Airline Branding Challenge – Young Guns EP 9

Have you ever wondered how to start a branding project? What steps do you take and how do you present your ideas? What is the brand identity process?

In this episode of The Young Guns, the designers take on a new challenge and show you how it’s done, or not done! 😂

As we are winding down from a busy year with the designers, Arun, Connor, Sean, Sharif, and Spencer have been working hard through the challenges of life and building a design career. See how they approach the next design challenge — The First Class Airline Branding Challenge!

Emerald by Emirates brand design – Adobe Live Stream with Emily Xie.
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EP 2 –
EP 3 –

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0:00 – Previously on Young Guns Recap
0:44 – The brand identity challenge
2:42 – Arun Sharma (Vistara Airlines)
9:28 – Sharif El Komi (Swiss Airlines)
18:48 – Sean Campbell (American Airlines)
29:24 – Spencer Fraye (Lufthansa Airlines
36:23 – Connor Fowler (Jet2 Airlines)
48:44 – Recap/What to expect on the next episode

#Branding #GraphicDesign #BrandIdentity #Process #FuturAirlineChallenge


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Host– Chris Do
Content Director– Matthew Encina
Cinematography– Aaron Szekely, Mark Contreras, Ricky Lucas
Live Editor– Jona Garcia
Editor– Stewart Schuster, Mark Contreras, Aaron Szekely, Ricky Lucas, Jona Garcia
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Futur Theme Music – Adam Sanborne
Additional music by: @dcuttermusic /
Typefaces: Futura, DIN, Helvetica Neue, Calibre
Futur theme song— Adam Sanborne


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