014: DIY PR For Small Practices with Rob Fiehn

This week I speak with Architectural PR specialist and expert Robert Fiehn. Rob has had an accomplished career working at Phaidon in publishing before joining Rogers Stirk Harbour and Partners as part of their in house PR team as the Media and Client Coordinator to then working for bespoke Architectural PR Agency Caro Communications as an Account Director before setting up his own Agency Robert Fiehn PR.

In this interview Rob walks us through how to get your projects published by providing a step by step process for small practices to execute their own PR.

In this episode you will discover:
– How to get your work published in the right publications
– How to structure a captivating Press Release
– The secret to communicating with clarity to your target market


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