Typeface Design & Font Making Process w/Mark Davis



The art and design of creating an original typeface and process of making a font. Brooklyn-based graphic designer and typographer, Mark Davis, will share his thoughts and process on designing and crafting a beautiful typeface. Geeking Out On Type.

Check Mark out here!
IG: https://www.instagram.com/markycdavis
Website: https://www.designermarkdavis.com/

Tools/References
Gliphs: https://glyphsapp.com/
Type forum: https://typedrawers.com/

Check out our Typography course here:
https://thefutur.com/course/typography-01

3:00 – Why Mark is obsessed with fonts
7:00 – the way typefaces were designed originally
8:30 – The way mark looks at type
14:25 – why mark prefers the Hurme cut of Helvetica
16:30 – Why we see horizontal lines thicker than vertical
22:50 – Tips for designing your word mark * (This and the one above together in one cutdown)
29:00 – Working on a typeface for a client
31:00 – Looking at Trajan’s characteristics
33:30 – Do you think we lose something when trying to make something consistent (@ ricky TNR)
35:00 – Does the font work for you or are you making the font work?
38:00 – Mark’s take on Futura
46:30 – Mark’s demo
57:00 – Mark’s rule of thumb on how to make the letter “O”
1:02:00 – Mark’s rule of thumb for an overshoot
1:13:00 – What makes a good typeface
1:20:00 – How much Mark charges to revise a font
1:24:00 – Charging for exclusivity

===
👉Subscribe: https://goo.gl/vB9zoP
👉See our main channel: https://goo.gl/F2AEbk

#TheFutur #1BminusOne

Want a deeper dive? Typography, Lettering, Sales & Marketing, Social Media and The Business of Design courses available here:
https://goo.gl/bRt5qd

If you’re a complete beginner, consider taking any of these Adobe Creative Cloud fundamental courses from our friends at Bring Your Own Laptop: http://byol.me/thefutur 


Love the content? Become a sustaining member for $5/mo today.
https://goo.gl/nwekfL

Our recommended products and Booklist:
https://kit.co/TheFuturIsHere

Kits & Proposals:
https://goo.gl/mSjuWQ

Visit our website:
https://www.thefutur.com

FREE resources:
https://goo.gl/Qh6gHr

Mandarin (Chinese) Subtitles on UiiUii
https://uiiiuiii.com/?s=the+futur


AFFILIATE LINKS*

🙏 Support The Futur but purchasing through our affiliate links:
Amazon: http://bit.ly/thefuturishere
Webflow: http://bit.ly/2EbET9l
Retro Supply Co.: http://bit.ly/2GW8gzR
Creative Market: https://goo.gl/g4jlTE
Design Cuts: http://bit.ly/2GSsAR3

✍️ Sharpen your skills by taking a course, using our affiliate links:
Skillshare: https://goo.gl/YCo2uT
School of Motion: http://bit.ly/futur-som
Bring Your Own Laptop Tutorials: https://byol.me/thefutur

🎧 Do you like the music? Check out the music libraries we use in our affiliate links below:
Epidemic Sound: https://bit.ly/2T647tR
Musicbed: http://bit.ly/futurmb
Artlist: http://bit.ly/2uWdna7

*By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you.


Futur Podcast on iTunes: 🎙
https://itunes.apple.com/us/podcast/the-futur/id1209219220?mt=2
Spotify: 🎙


We love getting your letters. Send it here:
The Futur
c/o Chris Do
1702 Olympic Blvd.
Santa Monica, CA 90404
USA


Host– Chris Do
Content Director– Matthew Encina
Producer – Mark Contreras
Cinematographers– Ricky Lucas, Jona Garcia
Editors– Ricky Lucas, Jona Garcia
Live Editor– Jona Garcia
Social Team– Elle Money, Alex Burlui
Futur Theme Music – Adam Sanborne http://www.adamsanborne.com
Typefaces: Futura, DIN, Helvetica Neue, Calibre, Champion Gothic
Futur theme song— Adam Sanborne

source

RECOMMENDED

Send this to a friend