Let’s take a look at the history of sans serif typefaces, learn what makes them great, and discover some wonderful options to consider for your next project. ► Download unlimited sans serif fonts from Envato Elements: https://elements.envato.com/fonts/sans-serif?utm_campaign=yt_tutsplus_dYrzYnx4Dr4&utm_medium=referral&utm_source=youtube.com&utm_content=description
In the last few years, there has been a big shift in branding. Many high-profile companies have redesigned their logos and replaced classical serifs with sans serif typefaces. The popularity of social media and digital display has influenced the way we think about typefaces and brand development.
Let’s start by looking into the development of sans serif fonts, and then we’ll see what makes them great and go through a few tips when choosing one for your next project.
Here’s what you’ll learn about in this video:
00:36 The history of sans serif fonts
02:19 Sans serif legibility
02:48 Sans serif personality
03:10 When to choose a sans serif font
Assets Used in This Video:
• Gorga Grotesque: https://elements.envato.com/gorga-grotesque-DH6W27Z?utm_campaign=yt_tutsplus_dYrzYnx4Dr4&utm_medium=referral&utm_source=youtube.com&utm_content=description
• Noiche: https://elements.envato.com/noiche-sans-serif-U5PTSL?utm_campaign=yt_tutsplus_dYrzYnx4Dr4&utm_medium=referral&utm_source=youtube.com&utm_content=description
• Quadran: https://elements.envato.com/quadran-E84R48?utm_campaign=yt_tutsplus_dYrzYnx4Dr4&utm_medium=referral&utm_source=youtube.com&utm_content=description
• Maiden: https://elements.envato.com/maiden-SWAR8S?utm_campaign=yt_tutsplus_dYrzYnx4Dr4&utm_medium=referral&utm_source=youtube.com&utm_content=description
• Bergen Sans: https://elements.envato.com/bergen-sans-QERQE7?utm_campaign=yt_tutsplus_dYrzYnx4Dr4&utm_medium=referral&utm_source=youtube.com&utm_content=description
• Liber: https://elements.envato.com/liber-v2-QXUX97?utm_campaign=yt_tutsplus_dYrzYnx4Dr4&utm_medium=referral&utm_source=youtube.com&utm_content=description
• Morton: https://elements.envato.com/morton-784GBZ?utm_campaign=yt_tutsplus_dYrzYnx4Dr4&utm_medium=referral&utm_source=youtube.com&utm_content=description
• Superline: https://elements.envato.com/superline-display-typeface-GFF62G3?utm_campaign=yt_tutsplus_dYrzYnx4Dr4&utm_medium=referral&utm_source=youtube.com&utm_content=description
• Development plan flat concept: https://elements.envato.com/development-plan-flat-concept-GSY5XZ6?utm_campaign=yt_tutsplus_dYrzYnx4Dr4&utm_medium=referral&utm_source=youtube.com&utm_content=description
• Annual Report: https://elements.envato.com/annual-report-V852VC?utm_campaign=yt_tutsplus_dYrzYnx4Dr4&utm_medium=referral&utm_source=youtube.com&utm_content=description
• Proposal: https://elements.envato.com/proposal-DPWX9N?utm_campaign=yt_tutsplus_dYrzYnx4Dr4&utm_medium=referral&utm_source=youtube.com&utm_content=description
• Ketone: https://elements.envato.com/ketone-pack-2-instagram-post-stories-7GRKLV9?utm_campaign=yt_tutsplus_dYrzYnx4Dr4&utm_medium=referral&utm_source=youtube.com&utm_content=description
• Instagram Story Template: https://elements.envato.com/instagram-story-template-8J7DF27?utm_campaign=yt_tutsplus_dYrzYnx4Dr4&utm_medium=referral&utm_source=youtube.com&utm_content=description
• Minimal business card: https://elements.envato.com/minimal-business-card-G4P59WF?utm_campaign=yt_tutsplus_dYrzYnx4Dr4&utm_medium=referral&utm_source=youtube.com&utm_content=description
• Magical Green Cannabis Logo Template: https://elements.envato.com/magical-green-cannabis-logo-template-YPLSKT4?utm_campaign=yt_tutsplus_dYrzYnx4Dr4&utm_medium=referral&utm_source=youtube.com&utm_content=description
• Minimal Vintage Bird Logo: https://elements.envato.com/minimal-vintage-bird-logo-3KRD23Q?utm_campaign=yt_tutsplus_dYrzYnx4Dr4&utm_medium=referral&utm_source=youtube.com&utm_content=description
• Premade Moon Brand Logo: https://elements.envato.com/premade-moon-brand-logo-and-packaging-design-K6TS6GV?utm_campaign=yt_tutsplus_dYrzYnx4Dr4&utm_medium=referral&utm_source=youtube.com&utm_content=description
• Brand Guideline and Business Card Celeste: https://elements.envato.com/brand-guideline-and-business-card-celeste-XBR69JF?utm_campaign=yt_tutsplus_dYrzYnx4Dr4&utm_medium=referral&utm_source=youtube.com&utm_content=description
• Brand Guidelines: https://elements.envato.com/brand-guidelines-52KYMRS?utm_campaign=yt_tutsplus_dYrzYnx4Dr4&utm_medium=referral&utm_source=youtube.com&utm_content=description
Read more on The Rise of the Sans Serif and find links to all the items on Envato Tuts+: https://design.tutsplus.com/articles/the-rise-of-the-sans-serif–cms-33548?utm_campaign=yt_tutsplus_dYrzYnx4Dr4&utm_medium=referral&utm_source=youtube.com&utm_content=description
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