Join designer Nick Chaffe as he designs the brand identity for a digital craft beer marketplace using Illustrator, Photoshop and InDesign. Stay tuned to learn how Nick applies his vision of the brand to various marketing communications.
Guest Nick Chaffe is a graphic artist, designer and illustrator based in Manchester, UK: https://www.behance.net/nickchaffe
Host Kladi Vergine is the visual strategist and founder of Studio Printmysoul, a Manchester-based design studio: https://www.behance.net/printmysoul
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Join us LIVE on Behance: https://www.behance.net/adobelive
Chapters
00:00 Start
06:00 Recap
08:30 Color swatches
20:00 Fonts
25:00 Choosing good mockups
28:00 Prepping for letterpress
01:07:00 Kerning/tracking/leading
01:17:00 Packaging design
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