Architectural Designer & Technology Enthusiast
https://www.youtube.com/josephkim
When a design is moving forward quickly, it is crucial to obtain approvals and feedback from clients and stakeholders. Developing a polished and photorealistic visualization can often take a lot of time and bring up unnecessary discussions, such as deciding on the color of brick instead of achieving better designs to improve the quality of the space. Conceptual renderings communicate design ideas and intent without levels of detail that may be unnecessary or distracting. In this session, Joseph Kim will overview use cases for conceptual rendering, as well as workflows in SketchUp, V-Ray, Enscape, and other softwares that enable great ideas to be visualized and evaluated very quickly.
source
