Architect and Entrepreneur – A Field Guide (Book Excerpt) (to download the “A+E Startup Toolkit”)

In this video I read an excerpt from my book, Architect + Entrepreneur. Chapter 2 “Getting Started” explores, among other things, business models. I question why architects have been so reticent to abandon the consulting services – trading time for dollars – business model and offer another way to think about selling our experience through product development.

Find out more here:

The book is available on Amazon and in the iBookstore


Please watch: “Inside My Sketchbook + An Architect’s Sketching Tools”



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