Italian fashion house Diesel staged its latest show on a runway covered with 14,800 kilograms of denim waste for its Spring Summer 2025 collection at Milan fashion week.
After the show, all denim scraps from the set will be repurposed into materials such as insulation and upcycled denim rolls. The collection itself featured coats and jeans made out of leftover spools of denim thread.
Footage by Diesel, edit by Simon Volt
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