Why Defending Your Prices DESTROYS Your Biz



Chris Do clarifies why he never justifies his pricing – and why you shouldn’t either. He explains that justification concedes the high ground to clients, putting you on the defensive. Chris breaks down how confidently standing by your pricing keeps you on equal footing in client relationships.

In this episode:
Never Justify Part 2 Full Video – https://youtu.be/Abi8kwkfZbA?si=ZSEZ3_RJHSFlSfZX

#price #businessgrowth #moneytips

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Host: Chris Do
Producer: Mark Contreras
Cinematographers/Editors: Stewart Schuster @RodrigoTasca & @Tascastudios MOCS Media

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