Pricing Creativity w/ Blair Enns Livestream



Livestream w/ Blair Enns. Got questions for author, speaker, consultant Blair Enns? Get them ready.
#WWPM #PricingCreativity

02:57 – Specialize vs. Generalize
04:30 – “but what if I get bored when I specialize?”
08:00 – How do I begin to specialize? Where do I start?
12:46 – Why don’t we talk about money early?
18:20 – How did Blair embrace silence when talking about business?
21:40 – How do you measure the value you bring?
28:30 – Profit is based on the risk you take
31:00 – 2 ways of being successful in business
34:15 The pursuit of efficiency comes at the cost of extraordinary profit
37:00 – How much of a cut do I take from the value I bring?
48:16 – Risks you might encounter when leveling up
51:00 – VALUE BASED PRICING
56:00 – Can’t I just raise my hourly rate?
1:03:00 – Price the client, not the service
1:11:00 – Don’t feel the need to bring out the cost, ask questions
1:15:00 – Recap

@BlairEnns Twitter
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