How To Respond To A RFP (Request for Proposal)? What Should You Include In Your Proposal?



What’s an RFP? How do you respond to an RFP? How do you write a proposal? What should I include in my project proposal? Chris provides tips, advice, and strategies that we use to win the client.


0:05 What is an RFP? (Request for Proposal)
0:14 Bio – who they are working with (list of all key players on the project)
0:18 Client References – Other big clients that you’ve worked with and testimonials and contact information
0:25 Process – Include relevant case studies
0:36 How do you gauge a client’s budget if they don’t tell you?
0:59 Price bracketing
1:51 Objection! Client says that your agency is too small?
2:18 How do you defeat the smaller company and the larger company? Cast Doubt.


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