How many people should be able to do the same thing you do? How can you test if you’re specialized enough? How do you niche down if you aren’t already?
In this episode, Chris talks to David C. Baker. They discuss how to know if you’re specialized enough. David shares how many clients you should have that are local and distant to represent you’re an expert.
David Baker charges $18k a day to advise firms. He’s helped over 900 firms. The Leading Authority on Positioning, Reinventing, and Selling Firms in the Creative and Digital Space—David C. Baker has been called the expert’s expert by the NY times. He’s here to help you become an expert.
David C Baker
The Business of Expertise:
Check out the full conversation with David Baker here:
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Host– Chris Do
Cinematography– Ricky Lucas, Jona Garcia
Live Editor– Jona Garcia
Editor– Eric Sweet
Social Team: Elle Money, Alex Burlui
Futur Theme Music – Adam Sanborne http://www.adamsanborne.com
Typefaces: Futura, DIN, Helvetica Now, Calibre, Knockout, Champion Gothic
Futur theme song— Adam Sanborne