How K-pop is changing masculinity feat. Suho, Jooheon, Taehyun and more

For the latest episode of Define Beauty, Seoul-based music video director Dee Shin reached out over FaceTime to members of the biggest K-pop groups around to discover how the entertainment industry is rethinking the aesthetics surrounding traditional masculinity.

Commanding over 16 million Instagram followers between them, Suho (Exo), Joohoney (Monsta X), Hyunsik Lim (BtoB), Taehyun Nam (South Club) and singer-songwriter Jeong Sewoon discuss both the liberalization and commodification of the male beauty industry.

Continue reading:

Subscribe to NOWNESS here:

Like NOWNESS on Facebook:
Follow NOWNESS on Twitter:
Daily exclusives for the culturally curious:
Behind the scenes on Instagram:
Curated stories on Tumblr:
Inspiration on Pinterest:
Staff Picks on Vimeo:
Subscribe on Dailymotion:
Follow NOWNESS on Google+:



You need to login or register to bookmark/favorite this content.