E-sports started as very niche, very male-orientated, but it has evolved into an industry that now accounts for more than half of the UK’s entertainment market, according to the Entertainment Retailers Association. A lot of gaming communities exist virtually, but also meet physically.
So, what’s the impact this industry could have on real estate and urban planning? How can we create a better experience for gamers to meet in physical spaces while driving growth and benefiting larger communities? As governments begin easing lockdown measures, what lessons can we learn from the gaming community?
This NLA webinar brings together experts to discuss the cultural phenomena of e-sports and the future of offline and online interaction in London.
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