Branding & Identity Design with Amber Asay – 1 of 3

Join Founder of Nice People and Graphic Designer Amber Asay on Adobe Live as she designs the brand identity for Elenita Mezcal using Illustrator, InDesign and Photoshop. Stay tuned to learn how she defines and applies a brand identity system to business collateral.

Amber is an award winning graphic designer and Founder of Nice People living and working in Los Angeles, CA. She is known for her strengths in typography and branding and continues to hold onto the notion that less is more.

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Join us LIVE on Behance: https://www.behance.net/live/adobelive
Check out part 2: https://www.youtube.com/watch?v=2Kr2jcA2hEY
Check out part 3: https://www.youtube.com/watch?v=kj95OKwSE4U

Project intro: 5:00
Exploring type: 14:20
Amber’s art background: 20:00
Agave illustrations: 34:00
Pattern tool: 45:00
Creating a border with blend options: 1:03:20
Adobe Color: 1:14:00

Behance: https://www.behance.net/info67c76266
Website: https://amberasay.com/

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