Branding & Identity Design with Alex Lazaris – 1 of 3

Join Graphic Designer Alex Lazaris on Adobe Live as he designs the brand identity for a tequila company using Illustrator and Photoshop CC. Tune in to learn how he defines and applies a brand identity system to business collateral!

Alex is a Creative Director living and working in Portland, Oregon.


Join us LIVE on Behance:
Check out part 2:
Check out part 3:

Intro: 1:59
Work begins: 15:43
How to convert line text to area text: 35:30
How to find more fonts: 40:18
First mockups: 1:03:14
How to lock objects in Illustrator: 1:05:03


Music by Chillhop & Andrew Applepie


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