Branding Essentials | Illustrator Branding Challenge

CHALLENGE: What makes a brand? Join us as we build color palettes, type hierarchy, and logos for a brand.
Get your starter files here:

Join your host Andrew Hochradel each morning at 11:30am PT to learn how to approach each challenge using Illustrator. Get your questions answered, see what the community is creating and get feedback on your work!

Create A Brand In Creative Cloud Express:
How To Build Your Logo:
Share Your Work:
Find More Challenges:
Join us LIVE on Behance:
Download Illustrator:

Join us LIVE on Behance:

00:00 Start
02:00 Branding Challenge
02:56 Finding colors – fill & stroke – hex codes
07:36 Creating a palette for brand colors
11:02 Keywords for your brand
13:16 Typography – finding the right fonts for your brand
17:54 Logos – Wordmark options – Logomark options
22:57 Recap


Save This Post

No account yet? Register