The best new hotels in Europe combine rich experiences with a subtle approach to design, say the judges of this year’s AHEAD Europe awards in this video Dezeen produced for the awards programme.
Nathan Hutchins, co-founder of interior design studio Muza Lab and AHEAD Europe judge, observed a move towards projects that took a subtle approach to hospitality design.
“What was quite lovely this year was to see a few more mature brands really step up their game and deliver great projects that were quiet and understated but still really rich,” he said in the video interview, which Dezeen shot on the judging day of the AHEAD Europe awards.
Read more on Dezeen: https://www.dezeen.com/?p=1437191
WATCH NEXT: AHEAD Americas hotel award winners “reinventing ideas from the past” – https://youtu.be/7qP_mG9hQqY
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