UCLA Lecture Series: February 23, 2015
Founding Partner and Creative Director, 2 x 4, New York
Michael Rock is a founding partner and Creative Director at 2×4. 2×4 is a global design consultancy headquartered in New York City with satellite studios in Beijing and Madrid. The focus of the work is brand strategy for cultural and commercial clients who value the power of design. We identify and clarify core institutional values and create innovative, experiential, participatory and visually-dynamic ways to engage key audiences worldwide.