A.UD IDEAS Lecture Series 2014-2015: Autodesk

UCLA A.UD IDEAs Lecture Series: April 28, 2015
Autodesk: The Future of Making Buildings

The era of traditional mass production and industrialization is giving way to uncharted territory where things—be they buildings, products or movies—will be made much differently. Changes in means of production, the nature of consumer demand, and the definition of made things themselves mean that designers of the future have different challenges but tremendous opportunity. This talk will examine how digital technologies will disrupt both the creative process and its results.

Autodesk, Inc., is a leader in 3D design, engineering and entertainment software. Customers across the manufacturing, architecture, building, construction, and media and entertainment industries—including the last 19 Academy Award winners for Best Visual Effects—use Autodesk software to design, visualize, and simulate their ideas before they’re ever built or created. From blockbuster visual effects and buildings that create their own energy to electric cars and the batteries that power them, the work of our 3D software customers is everywhere you look.

Phil Bernstein, Vice President, Strategic Industry Relations
Phil is a Vice President at Autodesk where he is responsible for the company’s future vision and strategy for technology and cultivating the firm’s relationships with strategic industry leaders and associations. Formerly a principal with Pelli Clarke Pelli Architects, he teaches Professional Practice at Yale where he received both his B.A. and his M.Arch. He is co-editor of Building (In) The Future: Recasting Labor in Architecture and BIM In Academia, a Senior Fellow of the Design Futures Council and former Chair of the AIA National Contract Documents Committee.

The IDEAS Lecture Series charts a dynamic new future for architecture by engaging speakers from a broad range of disciplines. The series looks beyond the field’s traditional boundaries and explores topics arising from unexpected quarters—entertainment, automotive, aerospace, and tech industries—in order to explore rapidly emerging new technologies, possibilities for interdisciplinary growth, and the role of Los Angeles in the evolution of architecture. The Architecture and Urban Design IDEAS Lecture Series is generously supported by Paul and Herta Amir.



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